北京招聘

职位描述：
Are you able to estimate the market potential for BoConcept in China?

In our core growth markets starting with China we are looking for passionate candidates for the Commercial Marketing Advisor/Manager role.

The role of Commercial Marketing Advisor/Manager is new within BoConcept but a very important role in supporting an ambitious growth plan for 2021.

The Role and General Scope
The Commercial Marketing Advisor/Manager is an operational role and works in close alignment with the Head of Country. They set the national objectives and the Commercial Marketing Advisor/Manager is then responsible for the commercial part of the country marketing plan, and work together with Marketing & Concept in Denmark creating the marketing plan.
The primary focus of the role is related to drive commercial objectives for the country and drive marketing activities that are developed in close co-operation with HQ marketing and the Commercial Marketing Advisor/Managers
from the other growth markets.
The Commercial Marketing Advisor/Manager role requires capability to run digital executions and execute direct to commercial objectives in close alignment with the Head of Country.

Key responsibilities with reference to the above will include:

-Execute on the yearly/quarterly commercial marketing plan for the country in close alignment with the Head of Country
-Driving marketing campaigns as an integrated part of the business plan, delivering on the key priorities and objectives in close alignment with Head of Country
-Ability to drive digital execution in cooperation with HQ Marketing and media agency to drive marketing with commercial focus
Revenue marketing – Strive to deliver ROI on activities according to agreed targets in relation to set objectives. Track and measure performance.
-Trusted Commercial Marketing Advisor/Manager and an integrated part of Brand & Concept in Herning
-Track competitors’ activities
-Provide ideas to organize effective marketing events

Skills Required/desired
-Master of Science in Economics and Business Administration, MSc(Econ.) and experience with consumer lifestyle brand is a must in the role.

-Ability to think strategically and analytically

-Excellent communication skills in both French and English (written and verbal communication).

-The ability to collaborate, contribute and project manage in a cross-functional team environment with excellent organisational and interpersonal skills, building a strong relationship with Brand & Concept in Herning.

-Knowledge of the marketing mix, media landscape and therefore ability to consult on marketing strategy and execution approach in China

-Proven strong commercial, digital and social marketing skills.

-Understanding of the importance in tracking Marketing Return on Investment to drive business result

-Self-learner with pro-active can-do attitude, problem solving skills and attitude

-Min. Requires BSc degree in Marketing and commercial 3+ years related experience

Further information:
https://www.boconcept.com/zh-cn/ 举报 分享

BoConcept拥有超过65年的丹麦设计传统。拥有获奖的设计历史。1952年，丹麦工匠Tage Molholm和Jens AErthoj在一个叫Herning的小镇开了一家家具厂。他们对丹麦家具未来的愿景启发了他们的子孙。凭借其谦逊的价值观和信念，BoConcept团队在60个国家开设了300多家门店，创造了一个国际化的成功故事。

该品牌的家具设计师获得了红点设计奖。你可以在商店和网上找到他们的标签。设计团队还曾与梅赛德斯-奔驰(Mercedez Benz)合作，共同设计了智能汽车的新内饰。在1979年，BoConcept被认为是一个丹麦家具设计公司引入了一种新趋势：斯堪的纳维亚风格的灵活家具系统。1984年，BoConcept生产了首件家具，采用了现在国际上著名的“knock-down”设计。

BoConcept在全球拥有超过600名室内设计师和400名设计顾问。

BoConcept在1995年进入中国，并在上海开设了***品牌直营店，后续特许经销商在全国其他各大城市开设BoConcept经销商店。在中国的展厅中，大部分员工都有室内设计资质和多年的客户服务经验。这是我们实现客户满意度高水平一致性的方法之一。在BoConcept，我们理解尊重客户当前的室内设计并与现有家具协调的重要性。这就是为什么我们实现了定制化家具。对于大多数家具，客户可以选择不同的尺寸、颜色、装饰、尺寸、材料、功能等等。因为我们的品牌遍布60多个国家的300多家门店，我们有能力以更个性化且更便宜的价格来定制。我们的专业人士将充分利用空间，创造新的可能性，以满足客户的个人风格和需求。

联系我们
BoConcept北欧风情 中国区总公司

上海市徐汇区东湖路

Tel: +86 21 5258 7923

客服热线：800-820-2060

了解更多关于BoConcept Holding A/S公司、BoConcept品牌专卖店和工作室。